Introduction
Welcome to our content brief! We’re excited to work with you on promoting our latest product. This document provides key details and creative guidelines to help you create engaging content. We look forward to seeing your creativity shine!
Content Brief
Hook & Introduction
I love bikini, beach and summer! But the fine hairs on my body are frustrating because they prevent me from wearing my bikini whenever I want. I've tried various at-home hair removal products; some were as painful as professional lasers, while others were ineffective. However, the new INIA Haute Pro has been a game-changer! It not only produces excellent results, extending the time between clinic visits, but it's also completely painless.
Selling Point 1
The Haute Pro is the first product I've tried that really nails customized energy targeting for hair removal.
Just like my clinic always says, different areas of your body need different energy levels because the hair thickness varies. The INIA Haute Pro is designed with that in mind, making sure each area gets the right treatment. It's like having a professional treatment at home!
Selling Point 2
The hair on my armpits and intimate areas is naturally coarse and thick. Many at-home laser just didn’t work for me.
But the INIA HAUTE Pro is specifically designed for coarse hair with its DeepRoot tech. I started seeing noticeable results in just 2 weeks, and after 4 weeks, my hair has significantly reduced and become much finer.
Selling Point 3
Now, Haute Pro is part of my routine because it’s completely painless. Even after using it all over my body for about 8-10 minutes, it still feels cool to the touch, which is amazing.
Selling Point 4
The product has been tested by me and my friends, and it truly works! It has also been certified by multiple institutions, including the FDA, which is why I can recommend it to everyone.
Call to Action
Using it 3-4 times a week, after three weeks you will come here and thank me.
Now they offer a 30-day money-back guarantee and a 2-year warranty.
If you are not happy with it, just return it and get your money back. It’s like a 30-day free trial!
Plus, there's a special deal for the new launch, so you can get the INIA HAUTE Pro at a great price right now. Don’t miss out!
Other Shooting Tips
Pronunciations
INIA (/ˈɪniə/) HAUTE(/oːt/, "oht") Pro( /proʊ/)
Product Link
Hashtags
Incorporate the following hashtags in your video captions:
#INIA #INIAhairemoval #hairremovaldevice #HairFreeSeasonINIA
Mentions
Skin /Hair Color Safety Chart
About INIA Haute Pro
To effectively tackle the challenge of removing coarse hair and address the varying depths and densities of hair follicles across different body areas, INIA LAB has developed the next-generation hair removal expert, the INIA HAUTE Pro.
Challenge 1: Varying Hair Thickness and Follicle Depths
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Different body parts have varying hair thickness and follicle depths.
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Thicker hair in areas like the bikini line requires more energy for removal, while finer hair in areas like the facial lip requires less energy.
Solution 1: INIA HAUTE Pro Precision Zone Technology
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HAUTE Pro is upgraded with three modes tailored to different body areas.
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Delivers optimal energy for effective hair removal by targeting coarse hair at the root and quickly removing fine hair.
Challenge 2: Consumer Insight on Hair Removal Difficulty
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60% of consumers believe thicker hair is more difficult to remove, especially in areas like the underarms and bikini line.
Solution 2: INIA HAUTE Pro DeepRoot™ Coarse Hair Tech
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HAUTE Pro customizes for coarse hair with an enhanced 1200nm wavelength and a 5x pulse width than the average devices.
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Stronger energy compared to the previous generation results in better root removal of coarse hair.
Challenge 3: Sensitivity and Pain Concerns
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70% of consumers are concerned about sensitivity and pain when using hair removal products in the bikini area.
Solution 3: INIA HAUTE Pro ComfortTouch™ Ice-Cooling Tech
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HAUTE Pro has enhanced its ComfortTouch Ice-Cooling Tech™, combining advanced airflow systems and superior heat-dissipating materials.
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Ensures a cool and comfortable experience for the sensitive bikini area, even with higher energy settings.
Why Choose INIA HAUTE Pro?
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Precision Zone Technology
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Customized modes for bikini, body, and face hair removal.
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BIKINI Mode: For coarse, stubborn hair.
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BODY Mode: For regular to dense hair.
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FACE Mode: For fine, soft hair.
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DeepRoot™ Coarse Hair Tech
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Significantly reduces coarse hair in 4 weeks.
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Noticeable results in 2 weeks, 95.6% reduction in 4 weeks.
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Enhanced 1200nm wavelength and 5x pulse width for deeper hair follicles.
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ComfortTouch™ Ice-Cooling Tech
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Minimizes discomfort with efficient cooling during treatment.
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Quick cool down to 50°F in just 1 minute.
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Maintains 66°F for 30 minutes with a high-efficiency cooling fan.
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Next-Generation Ergonomic Design
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Engineered for comfort and precision.
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Optimal light emission and consistent performance.
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Professional-Quality Results
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Achieve professional results at home for a fraction of the cost.
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Complete a full-body hair removal session in just 8 minutes.
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Lifetime Flash Guarantee
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Free replacement handsets if you run out of flashes.
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1-year warranty, extendable to 2 years upon registration.
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Free replacements within the warranty period.
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